About Chris

What does my store sell and why?

My store sells Chris related paraphernalia. Chris, Christopher, Christoph, any Chris- based names — if it's cool, we'll sell it. Why? Why not.

 

Who is my target audience?

My target audience is anyone who loves Chris. Remember Chris Rock's show Everybody Hates Chris? They're not likely found on this storefront. The user is likely between the ages 15-65, could be male or female, middle to upper class with expendable income.

 

What was the biggest challenge I faced when creating my store?

There were a few niggles. Copied and pasted text from an exterior source would not format, which was annoying. Customization on pages other than homepage is a bit disappointing. I tried a couple of Apps and they were not very intuitive for the average user. It'd be nice to extend that customization across all pages.

 

What worked really well?

The homepage customization was the most seamless part for me. Adding products was easy too - once I figured it out.

 

Biggest takeaway?

At first the platform is not entirely intuitive. Perhaps a startup wizard or something that could be toggled on or off to help you figure out what to do would be useful. Once you figure out how to navigate through the platform it does begin to get easier to use, however I believe things could be further improved.